1. Scope of the Privacy and Cookies Policy

The data administrators is BluzUp Paczek Rostkowski limited partnership with its registered office at: 00-718
Warszawa, Czerniakowska 73/79 lok.1 , Tax ID No. (NIP) 5213826637, Statistical Number (REGON): 380133809 (hereinafter “the Company”, “we” or “us”).
We are committed to acting appropriately with regard to the collection, use and protection of personal data.

We want you to be confident that your data is safe with us and to fully understand how we use it to offer you a better and more customised service. This Privacy and Cookies Policy (hereinafter referred to as the “Policy”) has been developed to:
• define the types of personal data we collect;
• explain how and why we collect and use your personal data;
• explain when and why we share your personal data with other organisations;
• explain the rights and choices you have when it comes to your personal data.

In view of the range of products and services we offer, we want you to know exactly what this Policy covers. This Policy applies to you if you use our products and services (hereinafter referred to as “our Services”).

Using our Services means:
• Setting up an account on our Website and using our Services offered as part of its functionality;
• Shopping with us by phone, online or otherwise using any of our websites (hereinafter referred to as “our Websites”) or mobile apps (“our mobile apps “) where this Policy is published;
• This Policy also applies if you contact us or if we contact you regarding our Services.

Our Websites or mobile apps may contain links to other websites operated by other entities that have their own privacy policies and rules that explain how they use your personal data. In such cases, please read these terms and conditions and privacy policies carefully before providing any personal data on such a website as we do not accept any responsibility for third party websites.

  1. Personal data we collect

This section contains information about the personal data we may collect from you when you use our Services and other personal information we may receive from other sources.

By signing up for our Services, you may provide us with:

  • Your personal data, including your postal address, e-mail address, and telephone number;
    • Account login details, such as the username and password you have chosen;
    • Account login details, such as the username and password you have chosen. 

By buying from us online, browsing our Websites or using our mobile apps, we may collect:

  • Information about your online purchases (for example, what you bought, when and where you bought it and how you paid for it);
    • Information about how you browse our Websites and mobile apps, and information about when you click on one of our ads (including on websites of other organisations);
    • Information about any devices used to access our Services (including brand, model and operating system, IP address, browser type, and mobile device identifiers).

If you use coupons or vouchers, we may collect:

  • Information on how and when you use coupons or vouchers.

When you contact us or when we contact you, or you participate in special offers, competitions, surveys, or surveys about our Services, we may collect:

  • Personal data you provide about yourself whenever you contact us about our Services (for example, your name, username, contact details, and login), including by phone, e-mail or post or when you communicate with us via social media;
    • Details of e-mails and other digital messages we send you, including any links you click on;
    • Your feedback and contribution to customer satisfaction surveys.
  1. Other sources of personal data
    We may also use personal data from other sources such as: professional companies that provide information, our business partners, and public records. This type of personal data helps us, among others:
    • review and improve the accuracy of the data we store;
    • improve and measure the effectiveness of our marketing communications, including online advertising.


  2. How and why we use personal data
    In the table below, we explain in detail how and why we use personal data:

We use personal data to:

This means that processing your personal data allows us to:

Why do we process your data in this way?

Legal basis

Ensure the accessibility for our services

Manage the account you have created on our Website.

Process your orders and returns.

We must process your personal data so that we can: manage your user account; provide you with the goods and services you want to buy; assist with orders and returns you may request

Necessary for the performance of an agreement

When we process:
• data on purchases and transactions;
• contact details;
• user profile data;
• delivery / collection details.
We will not be able to provide you with our products or services without this information.

Legally justified purpose.
Data processed after the order is completed for the purposes of after-sales service.

Manage and streamline our daily business operations.

Manage and improve our Websites and mobile apps.

We use cookies and similar technologies on our Websites and mobile apps to improve the quality of the customer service.

Some cookies are essential, so you should not disable them to be able to use all the features of our Websites and mobile apps. You can disable other cookies, but this may affect your experience when using our websites. For more information about cookies and how to disable them, please see the section on Cookies and similar technologies.

Legally justified purpose.


Develop and improve our product range, services, know-how and the way we communicate with you.

We rely on the use of personal data to conduct market research and to improve our IT systems (including security), as well as our product range and services. By doing so, we can provide you with a better customer service.



Detect and prevent fraud and other crimes.

It is important that we monitor our Services in the context of detecting and preventing fraud, other crimes, and misuse of the Services. This will help us ensure that you can safely use our Services.


Customise services to meet your expectations.

Analyse your browsing behaviour on our Websites and your purchasing behaviour so that we can better understand you as our user and customer and provide you with customised offers and services.

Reviewing your behaviour and purchases allows us to customise our offers and services. This will help us meet your needs.

Legally justified purpose.


Send relevant marketing communications (including by e-mail, post or as an online ad) regarding our products and services and the services of our suppliers and partners. This means online ads may be displayed on our websites and on third party websites and other online media channels. We may also measure the effectiveness of our marketing messages and those of our suppliers and business partners.

We want to be sure that we deliver marketing messages, including online advertising, that are relevant to your interests. To achieve this, we measure your response to marketing communications regarding the products and services we offer,
which means we can offer you products and services that better meet your needs.

You can change your marketing choices, both when you sign up and
and at any time thereafter.

You also have a choice when it comes to online advertising. In the following section of this Policy, we outline your options regarding cookies and how you can control your preferences in terms of online behaviour.

We rely on your consent for most marketing communications, but there are situations when it is within our legally justified purpose.

We rely on your consent for most marketing communications, but there are situations when it is within our legally justified purpose.

Contact you and interact with you.

Contact you regarding our Services, for example by phone,
e-mail or post, or by responding to social media posts you have directed to us.

Manage special offers and competitions you participate in, including those we conduct with our suppliers and business partners.

Invite you to participate in customer satisfaction surveys and other market surveys conducted by us and other organisations acting on our behalf.

We wish to provide you with the best customer service, so we use personal data to provide explanation or assistance in response to your inquiry.

We need to process your personal data so that we can manage special offers
and competitions that you choose to participate in.

We conduct market survey to improve our Services. However, if we contact you regarding this issue, you do not need to participate in the survey. If you tell us that you do not want us to contact
you regarding the market survey, we will respect your choice. This will not affect your ability to use our Services.

Legally justified purpose.

  1. Our legally justified purposes in using your personal data

Where we mention above that the use of personal data is based on our “legally justified purpose”, this shall mean:

  • supporting the needs of our customers, including the delivery of our products and services;
  • promoting and marketing our products and services;
  • account management (for example, an online shopping account), complaint management and resolution of any disputes;
  • understanding our customers, including their patterns, behaviour, as well as their preferences and tastes;
  • protecting and supporting our business, co-workers, customers, and co-owners;
  • testing and developing new products and services and improving the existing ones;
  • legal / regulatory requirements.
  1. How and why we share personal data with business partners and service providers

In this section we explain how and why we share personal data with business partners and service providers. When we share personal data with these companies, we require them to maintain security and they must not use personal data for their own marketing purposes.

Business partners

We work with many business partners who sell products using our Services.

In such situations, we only share personal data that enables our business partners to provide their services. For example, when you shop on our Website, we may share your name and contact details with our business partners so that they can deliver the products you have selected.


Service providers

We cooperate with carefully selected service providers who perform specific operations on our behalf. These include, for example, companies that help us provide customer services, technology services, data storage and linking, as well as process payments and deliver orders. We only share personal data that enables our suppliers to provide these services.

Some of the service providers we work with manage online media channels where they place relevant ads for our products and services, as well as for our suppliers and business partners. For example, you may see an ad about our products and services when you use a particular social media site or watch online TV.

  1. How and why we share personal data with other entities?

We may share personal data with other organisations in the following circumstances:

  • when the law or a public authority stipulates that we must share personal data;
  • when we are required to share personal data to establish, exercise or defend our rights (including transferring personal data to other persons to prevent fraud and reduce credit risk);
  • to an organisation to which we sell or transfer (or enter into negotiations to sell or transfer) any of our rights or obligations under any agreement we may have concluded with you. If the transfer or sale is successful, the entity receiving your personal data may use your personal data in the same manner as we do;
  • to any legal successor associated with our business.
  1. How do we protect your personal data?

We know how important it is to properly secure and manage personal data. This section outlines selected measures we have introduced. To ensure that your data is safe, we use computer security features, such as:

  • restricting access only to the staff who need it to perform their duties;
  • we enforce physical, electronic, and procedural safeguards related to the collection, storage, and disclosure of personal data;
  • physical control of access to our buildings and files;
  • firewalls and data encryption in transit using the Secure Sockets Layer (SSL) protocol.

However, although we have taken appropriate technical and organisational measures to protect your personal data, we cannot ensure that any personal data sent to us online is secure.

The personal data we collect from you may be transferred to and stored at a location outside the European Economic Area (“EEA”). It may also be processed by businesses operating outside the EEA who work for us or for one of our service providers. If we do so, we will ensure that your privacy rights are respected in compliance with this Policy. The most common manner in which we do this is through a specific type of agreement (see here for more information: or through an approved programme such as Privacy Shield:


  1. How long do we process personal data

We will not keep your personal data for longer than we need to, which depends on a number of factors:

  1. (Primarily) the reason why we collected it;
  2. How long ago was it collected;
  3. Is there a legal/regulatory basis for keeping the data by us;
  4. Do we need the data to protect your interest or ours.
  1. The freedom of choice in terms of receiving marketing communications and participating in market research

We will send you relevant offers and information about our products and services in a number of ways, including by e-mail, but only if you agree to receive this marketing information.
Upon signing up on our Website, you will be asked if you wish to receive marketing communications. At any time, you will have the option to change your choice of marketing preferences via the settings panel in your user account, by phone (tel.: 508 170 110 or 600 488 712) or in writing (BluzUp, ul. Czerniakowska 73/79 lok. 1, 00-718 Warsaw).

We are also interested in your feedback to help us improve our Services, so we might invite you to participate in a market survey. You will always have the choice to participate in our market survey or opt out.

  1. How do we use cookies?

Cookies are computer data, in particular text files, which are placed by our Website on the User’s device during web page visit, which allows our websites to store the information of the User’s computer or device and is used for a number of purposes. The cookies are sent to the Website User’s device and accessed by the Foundation. The Website Server automatically logs information sent by your browser when you browse the website. Server logs may include information, such as a web request, IP address, browser type and language, date, and time of request. This information allows us to improve our Services by identifying and storing your preferences and tracking trends, such as search patterns on our Websites.

The following types of cookies are used on our Websites:




Ensuring performance

§  compatibility (e.g. identification of the browser type);

§  optimisation (e.g. measurement of the loading time of the Website content);

Session -> cookies are deleted when the browser is closed

Improving safety

§  verifying that the User’s device is securely logged in throughout its visit to the Website;

Session -> cookies are deleted when the browser is closed

Saving preferences

§  improving the Website, e.g., through customised content, a greeting or saving language preferences;

Session -> cookies are deleted when the browser is closed

Website use analysis

§  collecting statistics on, for example, the total number of page views, sessions and links to the Website;

Fixed -> deleted upon prolonged absence on the Website

Feedback from Website Users

§  not displaying one-time notifications when the User navigates to another subpage of the Website;

§  not displaying recurring notifications for a defined period;

Session -> cookies are deleted when the browser is closed

Fixed -> deleted upon prolonged absence on the Website

Plugins / Widgets

§  sharing the content of the Website on social media,

§  registering users’ interactions on the Website (e.g. by means of counting the number of shares);

Fixed -> deleted upon prolonged absence on the Website

Providing appropriate marketing content
(especially online ads)

§  providing online ads that we believe are the most relevant to you on our Website and third party websites;

Fixed -> deleted upon prolonged absence on the Website

Measuring the effectiveness of our marketing communications
(including online ads)

§  measuring the performance of our online advertising campaigns and those sent via email;

§  controlling the number of ad views.

Fixed -> deleted upon prolonged absence on the Website

Cookies placed in the Website User’s device may also be used by third parties to offer additional functionality to users. The use of the said tools or widgets may result in the collection of cookies on users’ devices to facilitate the use of these services and to ensure that user interaction is displayed correctly on our Websites.

  1. Your choice in terms of cookies

Although most web browsers automatically allow cookies to be saved on your computer, you may refuse to receive cookies and thus remain anonymous. In this case, please note that by not consenting to saving cookies, you will not be able to take full advantage of all the features of the Website. In order to set up your device in terms of accepting the use of cookies and to determine the extent of cookies to be saved, you may change the settings of the web browser you are using (in most cases, this option can be found in the Tools or Preferences menu of your browser).

Please note that if the User fails to change the cookies settings, they will be saved
on the User’s device. In this case, the Website may store the information on the User’s device and may access such information.

Information on how to manage cookies in each browser can be found on the pages dedicated to each browser:

Additional information on managing cookies can be found on websites, such as

  1. The right to access data

You have the right to access your personal data we store.

  1. Other rights of data subjects

In relation to your personal data, you also have:

  • The right to amend data

If you think we have inaccurate or missing information about you, please let us know and we will correct it.

  • The right to object

General objection – we will consider your objection to our use of your personal data. If your rights prevail over our interests in the use of your personal data, then, at your request, we will either restrict the processing (see section 14.3 below) or delete it (see section 14.4 below).

Objection to direct marketing – if you make such an objection, we will stop using your personal data for direct marketing purposes. As a result of the objection to direct marketing and when we have no other legal basis for its use, we will stop processing your personal data within 30 days.

  • The right to restrict data processing

There are a number of circumstances in which you can restrict the use of personal data, including (but not limited to):

  • you have submitted a general objection (mentioned in clause 14.2 above);
  • you contest the accuracy of the personal data we store;
  • we have used your personal data unlawfully, but you do not want us to delete it.
  • The right to deletion of data

There are a number of circumstances in which you can have us delete your personal data, including (but not limited to):

  • we no longer need to store your personal data;
  • you have successfully submitted a general objection (mentioned in clause 14.2 above);
  • you have withdrawn your consent for us to use your personal data (and we have no other reason to use it);
  • we have unlawfully processed your personal data.
  • The right to transfer data

If you want a copy of your personal data we store, please contact us at:

  • The right to lodge a complaint with a supervisory authority

We would like to be able to reply to all your requests and comments. However, you also have the right to lodge a complaint directly with your local supervisory authority if you believe that we are processing personal data unlawfully.

  • More information on your data protection rights

The website of the Polish Personal Data Protection Commissioner on data protection provides more detailed information on your data protection rights, as mentioned above. If you want to further discuss these rights with us, please use the section below where we provide information on “how to contact us”.

  1. How to contact us

If you have questions about how we collect, store, and use your personal data, please contact

Phone:   600 488 712 or 508 170 110


Post:     ul. Czerniakowska 73/79 lok. 1, 00-718 Warsaw

This Policy was revised on: 31.05.2022